/* ===== IDEAWERKE demo — tasarım sistemi ===== */
:root {
  --bg: #F5F4F0;
  --tint: #ECEAE4;
  --surface: #FFFFFF;
  --ink: #0E0E10;
  --ink-2: #2E2E33;
  --muted: #6B6B72;
  --line: rgba(14, 14, 16, .1);
  --dark: #0C0C0E;
  --dark-2: #16161A;
  --dark-3: #1F1F24;
  --dark-line: rgba(255, 255, 255, .1);
  --dark-muted: #9A9AA3;
  --accent: #2D5BFF;
  --accent-soft: #E6ECFF;
  --pos: #3FCF8E;
  --r-lg: 28px;
  --r-md: 18px;
  --r-sm: 12px;
  --sans: 'Inter', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif;
  --serif: 'Instrument Serif', Georgia, serif;
  --ease: cubic-bezier(.2, .7, .2, 1);
  --wrap: 1240px;
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 84px; -webkit-text-size-adjust: 100%; }
body {
  margin: 0; background: var(--bg); color: var(--ink);
  font-family: var(--sans); font-size: 16px; line-height: 1.55;
  -webkit-font-smoothing: antialiased; text-rendering: optimizeLegibility;
  overflow-x: hidden;
}
img, video { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
button { font: inherit; color: inherit; cursor: pointer; border: 0; background: none; padding: 0; }
:focus-visible { outline: 2px solid var(--accent); outline-offset: 3px; border-radius: 6px; }
.wrap { width: min(var(--wrap), 100% - 48px); margin-inline: auto; }
.skip { position: absolute; left: -999px; top: 8px; background: var(--ink); color: #fff; padding: 8px 14px; border-radius: 8px; z-index: 100; }
.skip:focus { left: 8px; }

/* ===== Tipografi ===== */
em { font-family: var(--serif); font-style: italic; font-weight: 400; letter-spacing: -.01em; }
.display {
  font-size: clamp(44px, 6.4vw, 92px); line-height: .98; letter-spacing: -.045em;
  font-weight: 600; margin: 0;
}
.display em { font-size: 1.08em; letter-spacing: -.02em; }
.display--light { color: #fff; }
.h2 { font-size: clamp(34px, 4.2vw, 58px); line-height: 1.02; letter-spacing: -.04em; font-weight: 600; margin: 0; }
.h2 em { font-size: 1.08em; color: var(--muted); }
.h3 { font-size: clamp(24px, 2.4vw, 32px); line-height: 1.1; letter-spacing: -.03em; font-weight: 600; margin: 0; }
.lead { font-size: clamp(17px, 1.4vw, 20px); color: var(--ink-2); max-width: 30ch; margin: 22px 0 0; line-height: 1.5; }
.eyebrow {
  display: inline-flex; align-items: center; gap: 8px; margin: 0 0 18px;
  font-size: 13px; font-weight: 500; color: var(--muted); letter-spacing: .01em;
}
.eyebrow--light { color: var(--dark-muted); }
.dot { width: 8px; height: 8px; border-radius: 50%; background: var(--pos); box-shadow: 0 0 0 4px rgba(63, 207, 142, .18); }

/* ===== Butonlar ===== */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 10px;
  height: 52px; padding: 0 24px; border-radius: 999px; font-weight: 600; font-size: 15px;
  transition: transform .25s var(--ease), background .25s, color .25s, box-shadow .25s;
  white-space: nowrap;
}
.btn:hover { transform: translateY(-1px); }
.btn--sm { height: 42px; padding: 0 18px; font-size: 14px; }
.btn--ink { background: var(--ink); color: #fff; }
.btn--ink:hover { background: #000; box-shadow: 0 10px 24px -10px rgba(0, 0, 0, .5); }
.btn--ghost { box-shadow: inset 0 0 0 1px var(--line); background: rgba(255, 255, 255, .6); }
.btn--ghost:hover { box-shadow: inset 0 0 0 1px var(--ink); }
.btn--light { background: #fff; color: var(--ink); }
.btn--light:hover { background: #f0f0f0; }
.btn--block { width: 100%; }
.i { width: 16px; height: 16px; fill: none; stroke: currentColor; stroke-width: 1.8; stroke-linecap: round; stroke-linejoin: round; transition: transform .25s var(--ease); }
.btn:hover .i { transform: translateX(3px); }

/* ===== Nav ===== */
.nav { position: fixed; inset: 0 0 auto; z-index: 50; padding-top: 14px; transition: padding .3s var(--ease); }
.nav__inner {
  display: flex; align-items: center; gap: 28px; height: 64px; padding: 0 10px 0 22px;
  border-radius: 999px; transition: background .3s, box-shadow .3s, backdrop-filter .3s;
}
.nav.is-scrolled .nav__inner, .nav.is-open .nav__inner {
  background: rgba(245, 244, 240, .78); backdrop-filter: saturate(1.6) blur(18px); -webkit-backdrop-filter: saturate(1.6) blur(18px);
  box-shadow: 0 0 0 1px var(--line), 0 12px 30px -18px rgba(0, 0, 0, .25);
}
.nav__logo img { height: 22px; width: auto; filter: invert(1); }
.nav__links { display: flex; gap: 4px; margin-left: auto; }
.nav__links a { padding: 8px 14px; border-radius: 999px; font-size: 14px; font-weight: 500; color: var(--ink-2); transition: background .2s; }
.nav__links a:hover, .nav__links a.is-active { background: rgba(14, 14, 16, .06); color: var(--ink); }
.nav__burger { display: none; width: 44px; height: 44px; border-radius: 50%; background: var(--ink); position: relative; margin-left: auto; }
.nav__burger span { position: absolute; left: 14px; right: 14px; height: 2px; background: #fff; border-radius: 2px; transition: transform .3s var(--ease); }
.nav__burger span:first-child { top: 18px; } .nav__burger span:last-child { top: 25px; }
.nav.is-open .nav__burger span:first-child { transform: translateY(3.5px) rotate(45deg); }
.nav.is-open .nav__burger span:last-child { transform: translateY(-3.5px) rotate(-45deg); }
.nav__sheet {
  margin: 8px 16px 0; padding: 12px; border-radius: 24px; background: var(--surface);
  box-shadow: 0 20px 50px -20px rgba(0, 0, 0, .35); display: grid; gap: 2px;
}
.nav__sheet[hidden] { display: none; }
.nav__sheet a:not(.btn) { padding: 14px 16px; border-radius: 14px; font-weight: 500; font-size: 18px; }
.nav__sheet a:not(.btn):hover { background: var(--bg); }
.nav__sheet .btn { margin-top: 8px; }

/* ===== Hero ===== */
.hero { padding: 140px 0 40px; position: relative; overflow: hidden; }
.hero::before {
  content: ''; position: absolute; width: 720px; height: 720px; right: -160px; top: -220px; border-radius: 50%;
  background: radial-gradient(circle, rgba(45, 91, 255, .14), transparent 65%); pointer-events: none;
}
.hero__grid { display: grid; grid-template-columns: 1.05fr .95fr; gap: 56px; align-items: center; }
.hero__copy { position: relative; z-index: 1; }
.hero__ctas { display: flex; gap: 12px; flex-wrap: wrap; margin-top: 34px; }
.hero__stats { display: flex; gap: 40px; margin: 52px 0 0; padding-top: 28px; border-top: 1px solid var(--line); }
.hero__stats div { margin: 0; }
.hero__stats dt { font-size: 34px; font-weight: 600; letter-spacing: -.04em; line-height: 1; }
.hero__stats dd { margin: 6px 0 0; font-size: 14px; color: var(--muted); }

.hero__wall {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; height: 640px;
  mask-image: linear-gradient(transparent, #000 12%, #000 88%, transparent);
  -webkit-mask-image: linear-gradient(transparent, #000 12%, #000 88%, transparent);
}
.wall__col { display: flex; flex-direction: column; gap: 14px; animation: wallUp 60s linear infinite; }
.wall__col--rev { animation-name: wallDown; animation-duration: 70s; margin-top: -80px; }
.wall__col[data-col="2"] { animation-duration: 54s; }
.hero__wall:hover .wall__col { animation-play-state: paused; }
@keyframes wallUp { to { transform: translateY(-50%); } }
@keyframes wallDown { from { transform: translateY(-50%); } to { transform: translateY(0); } }
.tile {
  position: relative; border-radius: var(--r-md); overflow: hidden; aspect-ratio: 4 / 5;
  background: var(--tint); flex-shrink: 0;
}
.tile img, .tile video { width: 100%; height: 100%; object-fit: cover; }
.tile__tag {
  position: absolute; left: 10px; bottom: 10px; padding: 5px 10px; border-radius: 999px;
  background: rgba(14, 14, 16, .55); backdrop-filter: blur(10px); -webkit-backdrop-filter: blur(10px);
  color: #fff; font-size: 11px; font-weight: 500;
}

/* ===== Logolar ===== */
.logos { padding: 56px 0 24px; }
.logos__head { display: flex; justify-content: center; align-items: center; gap: 10px; margin: 0 0 24px; }
.logos__title { font-size: 13px; color: var(--muted); margin: 0; }
.logos__count { font-size: 11px; font-weight: 600; padding: 3px 9px; border-radius: 999px; background: var(--surface); box-shadow: inset 0 0 0 1px var(--line); color: var(--ink-2); }
.logos__grid {
  display: grid; grid-template-columns: repeat(6, 1fr); gap: 1px;
  background: var(--line); border-radius: 28px; overflow: hidden;
  box-shadow: 0 0 0 1px var(--line), 0 30px 60px -40px rgba(0,0,0,.18);
}
.frame {
  position: relative; margin: 0; height: 132px; background: var(--surface);
  display: grid; place-items: center; padding: 24px; overflow: hidden;
  transition: background .35s var(--ease);
}
.frame:hover { background: #FBFAF7; }
.frame img {
  display: block; width: var(--lw, 110px); height: var(--lh, 44px); max-width: 82%; object-fit: contain;
  filter: grayscale(1) contrast(1.15) brightness(.92); opacity: .62;
  transition: filter .4s, opacity .4s, transform .5s var(--ease);
}
.frame--mult img, .frame--inv img, .frame--lift img { width: 118px; height: 58px; max-width: 86%; object-fit: cover; mix-blend-mode: multiply; border-radius: 8px; }
.frame--mult img { filter: grayscale(1) brightness(1.12) contrast(1.9); }
.frame--soft img { width: 118px; height: 58px; max-width: 86%; object-fit: cover; mix-blend-mode: multiply; border-radius: 8px; filter: grayscale(1) brightness(.74) contrast(5); opacity: .7; }
.frame--inv img { filter: grayscale(1) invert(1) contrast(1.5) brightness(1.08); }
.frame--lift img { filter: grayscale(1) brightness(1.3) contrast(1.9); }
.frame:hover img { filter: none; opacity: 1; transform: translateY(-6px) scale(1.04); }
.frame--inv:hover img, .frame--lift:hover img { mix-blend-mode: normal; }
.frame figcaption {
  position: absolute; left: 0; right: 0; bottom: 12px; text-align: center; font-size: 11px; font-weight: 500; color: var(--muted);
  opacity: 0; transform: translateY(6px); transition: opacity .35s, transform .35s var(--ease);
  white-space: nowrap; overflow: hidden; text-overflow: ellipsis; padding: 0 12px;
}
.frame:hover figcaption { opacity: 1; transform: none; }
.frame--cta { background: var(--ink); color: #fff; display: flex; flex-direction: column; align-items: flex-start; justify-content: flex-end; gap: 2px; padding: 22px 24px; text-align: left; place-items: initial; }
.frame--cta span { font-size: 12px; color: rgba(255,255,255,.6); }
.frame--cta b { display: inline-flex; align-items: center; gap: 6px; font-size: 16px; font-weight: 600; letter-spacing: -.01em; }
.frame--cta:hover { background: #000; }
.frame--cta:hover .i { transform: translateX(3px); }
@media (max-width: 900px) { .logos__grid { grid-template-columns: repeat(4, 1fr); } }
@media (max-width: 720px) {
  .logos__grid { grid-template-columns: repeat(3, 1fr); border-radius: 20px; }
  .frame { height: 92px; padding: 14px; }
  .frame img { width: calc(var(--lw, 110px) * .72); height: calc(var(--lh, 44px) * .72); }
  .frame--mult img, .frame--inv img, .frame--lift img { width: 84px; height: 42px; }
  .frame figcaption { display: none; }
  .frame--cta { padding: 14px; }
  .frame--cta b { font-size: 13px; }
}

/* ===== Section ortak ===== */
.section { padding: 120px 0; }
.section--tint { background: var(--tint); }
.sec-head { display: flex; justify-content: space-between; align-items: flex-end; gap: 32px; margin-bottom: 52px; flex-wrap: wrap; }
.sec-head__aside { max-width: 34ch; color: var(--muted); margin: 0; }
.chips { display: flex; gap: 6px; flex-wrap: wrap; }
.chip {
  height: 40px; padding: 0 16px; border-radius: 999px; font-size: 14px; font-weight: 500; color: var(--ink-2);
  box-shadow: inset 0 0 0 1px var(--line); transition: background .2s, color .2s, box-shadow .2s;
}
.chip:hover { box-shadow: inset 0 0 0 1px var(--ink); }
.chip.is-active { background: var(--ink); color: #fff; box-shadow: none; }

/* ===== İşler ===== */
.work { display: grid; grid-template-columns: repeat(6, 1fr); gap: 20px; }
.case { grid-column: span 3; cursor: pointer; border-radius: var(--r-lg); background: var(--surface); padding: 10px; transition: transform .4s var(--ease), box-shadow .4s var(--ease); text-align: left; display: flex; flex-direction: column; }
.case:hover { transform: translateY(-4px); box-shadow: 0 30px 60px -30px rgba(0, 0, 0, .25); }
.case--feature { grid-column: span 6; }
.case--small { grid-column: span 2; }
.case.is-hidden { display: none; }
.case__media { display: grid; grid-template-columns: 1.3fr 1fr; grid-template-rows: 1fr 1fr; gap: 8px; aspect-ratio: 16 / 9; border-radius: 20px; overflow: hidden; }
.case--feature { display: grid; grid-template-columns: .85fr 1.5fr; gap: 10px; align-items: stretch; }
.case--feature .case__info { order: -1; flex-direction: column; align-items: flex-start; justify-content: space-between; padding: 22px 18px 14px 18px; }
.case--feature .case__media { grid-template-columns: 1fr 1fr 1fr; grid-template-rows: 1fr; aspect-ratio: 16 / 8; }
.case__sum { margin: 0 0 16px; color: var(--muted); font-size: 15px; max-width: 34ch; }
.case--small .case__media { grid-template-columns: 1fr; grid-template-rows: 1fr; aspect-ratio: 4 / 3; }
.case--small .case__media .m:not(:first-child) { display: none; }
.case__media .m { position: relative; overflow: hidden; border-radius: 14px; background: var(--tint); }
.case__media .m:first-child { grid-row: span 2; }
.case--feature .case__media .m:first-child { grid-row: auto; }
.case__media img, .case__media video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; transition: transform .8s var(--ease), opacity .4s; }
.case:hover .case__media img { transform: scale(1.04); }
.m video { opacity: 0; }
.m.is-playing video { opacity: 1; }
.case__identity { background: #1b1d3a; border-radius: 14px; grid-column: 1 / -1; grid-row: 1 / -1; }
.case__identity span { position: absolute; bottom: 12px; left: 12px; z-index: 1; color: #fff; font-size: 11px; font-weight: 500; padding: 4px 10px; border-radius: 999px; background: rgba(0,0,0,.4); backdrop-filter: blur(8px); -webkit-backdrop-filter: blur(8px); }
.case__info { display: flex; align-items: flex-end; justify-content: space-between; gap: 16px; padding: 20px 14px 12px; margin-top: auto; }
.case__sector { font-size: 13px; color: var(--muted); }
.case__name { font-size: 24px; font-weight: 600; letter-spacing: -.03em; margin: 2px 0 10px; line-height: 1.1; }
.case--feature .case__name { font-size: 30px; }
.tags { display: flex; flex-wrap: wrap; gap: 6px; }
.tags span { font-size: 12px; padding: 4px 10px; border-radius: 999px; background: var(--bg); color: var(--ink-2); }
.case__go { flex-shrink: 0; width: 46px; height: 46px; border-radius: 50%; display: grid; place-items: center; box-shadow: inset 0 0 0 1px var(--line); transition: background .3s, color .3s; }
.case:hover .case__go { background: var(--ink); color: #fff; }
.case__go .i { transform: rotate(-45deg); }

/* ===== Reklam ===== */
.ads { background: var(--dark); color: #fff; padding: 120px 0 64px; border-radius: 40px 40px 0 0; position: relative; overflow: hidden; }
.ads::before {
  content: ''; position: absolute; left: 50%; top: 30%; width: 900px; height: 600px; transform: translateX(-50%);
  background: radial-gradient(closest-side, rgba(45, 91, 255, .22), transparent); pointer-events: none;
}
.ads .wrap { position: relative; }
.ads .h2 em { color: #8E9BFF; }
.ads__head { display: grid; grid-template-columns: 1.2fr .8fr; gap: 48px; align-items: end; margin-bottom: 56px; }
.ads__intro p { color: var(--dark-muted); margin: 0 0 22px; font-size: 17px; }
.platforms { display: flex; gap: 8px; flex-wrap: wrap; }
.platform { display: inline-flex; align-items: center; gap: 8px; height: 38px; padding: 0 14px; border-radius: 999px; background: var(--dark-3); font-size: 14px; font-weight: 500; }
.pl-ic { width: 18px; height: 18px; }

.showcase {
  display: grid; grid-template-columns: 260px 1fr 360px; gap: 24px; align-items: stretch;
  background: var(--dark-2); border: 1px solid var(--dark-line); border-radius: 32px; padding: 24px;
}
.showcase__brands { display: flex; flex-direction: column; gap: 4px; max-height: 720px; overflow-y: auto; scrollbar-width: none; }
.showcase__brands::-webkit-scrollbar { display: none; }
.ab {
  display: flex; align-items: center; gap: 12px; padding: 10px 12px; border-radius: 16px; text-align: left;
  transition: background .2s;
}
.ab:hover { background: var(--dark-3); }
.ab.is-active { background: #fff; color: var(--ink); }
.ab__av { width: 40px; height: 40px; border-radius: 50%; overflow: hidden; flex-shrink: 0; background: #fff; }
.ab__av img { width: 100%; height: 100%; object-fit: cover; }
.ab__av--contain img { object-fit: contain; padding: 4px; }
.ab__t { display: block; font-size: 14px; font-weight: 600; line-height: 1.2; }
.ab__s { display: block; font-size: 12px; color: var(--dark-muted); margin-top: 2px; }
.ab.is-active .ab__s { color: var(--muted); }

.showcase__stage { display: flex; flex-direction: column; align-items: center; gap: 18px; padding: 8px 0; border-radius: 24px; background: radial-gradient(60% 50% at 50% 45%, #23233a, transparent 70%); }
.placement { display: inline-flex; padding: 4px; border-radius: 999px; background: var(--dark-3); }
.placement button { height: 34px; padding: 0 14px; border-radius: 999px; font-size: 13px; font-weight: 500; color: var(--dark-muted); transition: background .2s, color .2s; }
.placement button.is-active { background: #fff; color: var(--ink); }
.stage__note { margin: 0; font-size: 12px; color: var(--dark-muted); text-align: center; min-height: 18px; }

/* Telefon */
.phone {
  width: 300px; height: 620px; border-radius: 50px; padding: 11px; background: #000;
  box-shadow: 0 0 0 1.5px #3a3a40, 0 50px 100px -30px rgba(0, 0, 0, .8), inset 0 0 0 1px #222;
  position: relative; flex-shrink: 0;
}
.phone::before { content: ''; position: absolute; top: 20px; left: 50%; transform: translateX(-50%); width: 92px; height: 26px; border-radius: 20px; background: #000; z-index: 5; }
.phone__screen { width: 100%; height: 100%; border-radius: 40px; overflow: hidden; background: #fff; color: #000; position: relative; font-size: 13px; }
.phone__screen > * { animation: screenIn .45s var(--ease); }
@keyframes screenIn { from { opacity: 0; transform: translateY(8px); } }
.sb { height: 50px; display: flex; justify-content: space-between; align-items: flex-end; padding: 0 26px 6px; font-size: 14px; font-weight: 600; }
.sb__ic { width: 50px; height: 11px; margin-bottom: 3px; }
.story .gen__badge { top: 104px; }
.ig-top { display: flex; align-items: center; justify-content: space-between; padding: 6px 14px 8px; }
.ig-logo { font-family: var(--serif); font-style: italic; font-size: 26px; line-height: 1; }
.ig-top svg { width: 22px; height: 22px; }
.ig-post__head { display: flex; align-items: center; gap: 8px; padding: 8px 12px; }
.ig-av { width: 32px; height: 32px; border-radius: 50%; overflow: hidden; background: #eee; box-shadow: 0 0 0 1px rgba(0, 0, 0, .08); flex-shrink: 0; }
.ig-av img { width: 100%; height: 100%; object-fit: cover; }
.ig-av.c img { object-fit: contain; padding: 3px; background: #fff; }
.ig-post__who b { display: block; font-size: 13px; line-height: 1.2; }
.ig-post__who small { font-size: 11px; color: #666; }
.ig-post__more { margin-left: auto; font-weight: 700; letter-spacing: 1px; }
.ig-media { position: relative; aspect-ratio: 4 / 5; overflow: hidden; background: #ddd; }
.ig-media > img { width: 100%; height: 100%; object-fit: cover; }
.ig-cta { display: flex; justify-content: space-between; align-items: center; padding: 10px 12px; background: #3d5afe; color: #fff; font-weight: 600; font-size: 13px; }
.ig-actions { display: flex; gap: 14px; padding: 10px 12px 4px; }
.ig-actions svg { width: 22px; height: 22px; fill: none; stroke: #000; stroke-width: 1.8; }
.ig-actions svg:last-child { margin-left: auto; }
.ig-cap { padding: 2px 12px; font-size: 12.5px; line-height: 1.4; }

/* Örnek kreatif (gerçek kreatif yoksa) */
.gen { position: absolute; inset: 0; display: flex; flex-direction: column; justify-content: flex-end; padding: 22px; color: #fff; overflow: hidden; }
.gen__bg { position: absolute; inset: -30%; width: 160%; height: 160%; object-fit: cover; filter: blur(40px) saturate(1.5) brightness(.75); }
.gen__shade { position: absolute; inset: 0; background: linear-gradient(180deg, rgba(0,0,0,.05) 20%, rgba(0,0,0,.7)); }
.gen__logo { position: absolute; top: 50%; left: 50%; transform: translate(-50%, -62%); width: 46%; aspect-ratio: 1; border-radius: 50%; overflow: hidden; background: #fff; box-shadow: 0 20px 40px -10px rgba(0,0,0,.5); }
.gen__logo img { width: 100%; height: 100%; object-fit: cover; }
.gen__logo.c img { object-fit: contain; padding: 10%; }
.gen__h { position: relative; font-size: 22px; font-weight: 700; line-height: 1.08; letter-spacing: -.03em; margin: 0; }
.gen__badge { position: absolute; top: 12px; right: 12px; z-index: 2; font-size: 10px; font-weight: 600; padding: 4px 8px; border-radius: 999px; background: rgba(255,255,255,.88); color: #000; }

/* Hikâye */
.story { position: absolute; inset: 0; background: #000; color: #fff; }
.story .ig-media, .story .gen-wrap { position: absolute; inset: 0; aspect-ratio: auto; }
.story .ig-media > img { height: 100%; }
.story__bars { position: absolute; top: 52px; left: 10px; right: 10px; display: flex; gap: 4px; z-index: 3; }
.story__bars i { flex: 1; height: 2px; border-radius: 2px; background: rgba(255,255,255,.35); overflow: hidden; }
.story__bars i:first-child::after { content: ''; display: block; height: 100%; background: #fff; animation: bar 5s linear infinite; }
@keyframes bar { from { width: 0; } to { width: 100%; } }
.story__head { position: absolute; top: 62px; left: 12px; right: 12px; display: flex; align-items: center; gap: 8px; z-index: 3; font-size: 13px; font-weight: 600; text-shadow: 0 1px 4px rgba(0,0,0,.4); }
.story__head small { display: block; font-weight: 400; font-size: 11px; opacity: .85; }
.story__cta { position: absolute; bottom: 26px; left: 50%; transform: translateX(-50%); z-index: 3; display: flex; flex-direction: column; align-items: center; gap: 6px; }
.story__cta svg { width: 18px; height: 18px; fill: none; stroke: #fff; stroke-width: 2; animation: nudge 1.6s ease-in-out infinite; }
.story__cta span { background: #fff; color: #000; font-weight: 600; font-size: 13px; padding: 10px 18px; border-radius: 999px; white-space: nowrap; }
@keyframes nudge { 50% { transform: translateY(-4px); } }
.story .gen { padding-bottom: 110px; }

/* Google arama */
.gs { padding: 0 14px; }
.gs__logo { text-align: center; font-size: 26px; font-weight: 500; letter-spacing: -.02em; margin: 8px 0 12px; }
.gs__logo b:nth-child(1), .gs__logo b:nth-child(4) { color: #4285F4; } .gs__logo b:nth-child(2), .gs__logo b:nth-child(6) { color: #EA4335; }
.gs__logo b:nth-child(3) { color: #FBBC05; } .gs__logo b:nth-child(5) { color: #34A853; }
.gs__logo b { font-weight: 500; }
.gs__bar { display: flex; align-items: center; gap: 10px; height: 44px; padding: 0 14px; border-radius: 999px; box-shadow: 0 1px 6px rgba(32,33,36,.18); font-size: 14px; }
.gs__bar svg { width: 16px; height: 16px; fill: none; stroke: #777; stroke-width: 2; }
.gs__tabs { display: flex; gap: 16px; font-size: 12px; color: #5f6368; padding: 12px 4px 8px; border-bottom: 1px solid #eee; }
.gs__tabs b { color: #1a0dab; border-bottom: 2px solid #1a0dab; padding-bottom: 6px; font-weight: 500; }
.gs__ad { padding: 14px 4px; border-bottom: 1px solid #eee; }
.gs__sp { font-size: 12px; font-weight: 700; margin-bottom: 8px; }
.gs__site { display: flex; align-items: center; gap: 8px; }
.gs__site .ig-av { width: 26px; height: 26px; }
.gs__site b { display: block; font-size: 13px; font-weight: 500; }
.gs__site small { font-size: 11px; color: #4d5156; }
.gs__title { color: #1a0dab; font-size: 17px; line-height: 1.3; margin: 8px 0 4px; }
.gs__desc { font-size: 13px; color: #4d5156; line-height: 1.45; }
.gs__links { display: flex; flex-wrap: wrap; gap: 6px; margin-top: 10px; }
.gs__links span { font-size: 12px; color: #1a0dab; padding: 6px 10px; border-radius: 999px; box-shadow: inset 0 0 0 1px #dadce0; }
.gs__org { padding: 14px 4px; }
.gs__org i { display: block; height: 9px; border-radius: 5px; background: #eee; margin-bottom: 8px; }
.gs__org i:nth-child(1) { width: 40%; } .gs__org i:nth-child(2) { width: 85%; height: 12px; background: #e3e6f5; } .gs__org i:nth-child(3) { width: 95%; } .gs__org i:nth-child(4) { width: 70%; }

/* Kampanya kartı */
.campaign { background: var(--dark-3); border-radius: 24px; padding: 26px; display: flex; flex-direction: column; gap: 22px; }
.campaign > * { animation: screenIn .45s var(--ease) both; }
.campaign__top { display: flex; align-items: center; gap: 14px; }
.campaign__top .ab__av { width: 52px; height: 52px; }
.campaign__name { font-size: 22px; font-weight: 600; letter-spacing: -.03em; line-height: 1.15; margin: 0; }
.campaign__sector { font-size: 13px; color: var(--dark-muted); }
.meta { display: grid; gap: 0; margin: 0; }
.meta div { display: grid; grid-template-columns: 96px 1fr; gap: 12px; padding: 11px 0; border-top: 1px solid var(--dark-line); font-size: 14px; }
.meta dt { color: var(--dark-muted); }
.meta dd { margin: 0; }
.ch { display: inline-flex; gap: 6px; flex-wrap: wrap; }
.ch span { font-size: 12px; padding: 3px 9px; border-radius: 999px; background: rgba(255,255,255,.08); }
.results { border-radius: 18px; background: var(--dark); padding: 18px; }
.results__head { display: flex; justify-content: space-between; align-items: center; margin-bottom: 14px; }
.results__head p { margin: 0; font-size: 13px; font-weight: 600; }
.lock-chip { display: inline-flex; align-items: center; gap: 5px; font-size: 10.5px; font-weight: 600; padding: 3px 9px; border-radius: 999px; background: rgba(255,255,255,.08); color: var(--dark-muted); }
.lock-chip svg { width: 11px; height: 11px; fill: none; stroke: currentColor; stroke-width: 1.6; }
.effects { list-style: none; margin: 0; padding: 0; display: grid; gap: 2px; }
.effect { display: grid; grid-template-columns: 1fr auto; gap: 4px 12px; align-items: center; padding: 9px 0; border-top: 1px solid var(--dark-line); }
.effect:first-child { border-top: 0; padding-top: 0; }
.effect__l { font-size: 13px; color: var(--dark-muted); }
.effect__v { display: inline-flex; align-items: center; gap: 6px; font-size: 13px; font-weight: 600; justify-self: end; }
.effect__a { width: 20px; height: 20px; border-radius: 50%; display: grid; place-items: center; font-size: 11px; background: rgba(63,207,142,.16); color: var(--pos); }
.meter { grid-column: 1 / -1; display: grid; grid-template-columns: repeat(5, 1fr); gap: 4px; }
.meter i { height: 5px; border-radius: 3px; background: rgba(255,255,255,.08); }
.meter i.on { background: linear-gradient(90deg, #2D5BFF, #6F86FF); transform-origin: left; animation: fillIn .5s var(--ease) both; }
@keyframes fillIn { from { transform: scaleX(0); } }
.results__note { margin: 12px 0 0; font-size: 11px; color: var(--dark-muted); }
.spark { margin-top: 16px; display: flex; align-items: flex-end; gap: 5px; height: 54px; }
.spark i { flex: 1; border-radius: 4px 4px 2px 2px; background: linear-gradient(180deg, #6F86FF, #2D5BFF); opacity: .35; transform-origin: bottom; animation: grow .7s var(--ease) both; }
.spark i:last-child { opacity: 1; }
@keyframes grow { from { transform: scaleY(0); } }
.spark__cap { display: flex; justify-content: space-between; gap: 8px; font-size: 10.5px; color: var(--dark-muted); margin-top: 6px; }

/* Süreç */
.process { margin-top: 100px; }
.process__head { display: flex; justify-content: space-between; align-items: flex-end; gap: 24px; margin-bottom: 36px; flex-wrap: wrap; }
.process__head .eyebrow { margin-bottom: 12px; }
.process__steps { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: repeat(5, 1fr); gap: 0; border-top: 1px solid var(--dark-line); counter-reset: s; }
.process__steps li { padding: 26px 24px 0 0; position: relative; }
.process__steps li::before { content: ''; position: absolute; top: -4px; left: 0; width: 7px; height: 7px; border-radius: 50%; background: #fff; }
.process__steps span { font-size: 12px; color: var(--dark-muted); font-variant-numeric: tabular-nums; }
.process__steps h4 { margin: 8px 0 8px; font-size: 18px; letter-spacing: -.02em; font-weight: 600; }
.process__steps p { margin: 0; font-size: 14px; color: var(--dark-muted); line-height: 1.5; }

.audit {
  margin-top: 88px; display: flex; justify-content: space-between; align-items: center; gap: 32px; flex-wrap: wrap;
  padding: 40px 44px; border-radius: 28px;
  background: linear-gradient(120deg, #2D5BFF, #5B3DF5 60%, #8A4CF0);
}
.audit .h3 { margin: 6px 0 10px; }
.audit p { margin: 0; max-width: 52ch; color: rgba(255,255,255,.82); }
.audit__kicker { display: inline-block; font-size: 12px !important; font-weight: 600; padding: 4px 10px; border-radius: 999px; background: rgba(255,255,255,.18); color: #fff !important; }

/* ===== Hizmetler (etkileşimli vitrin) ===== */
.svc { display: grid; grid-template-columns: .82fr 1.18fr; gap: 40px; align-items: stretch; }
.svc__list { display: flex; flex-direction: column; }
.svc__item {
  position: relative; display: grid; grid-template-columns: 44px 1fr; align-items: baseline;
  padding: 24px 0; text-align: left; border-top: 1px solid var(--line);
}
.svc__item:last-child { border-bottom: 1px solid var(--line); }
.svc__no { font-size: 13px; color: var(--muted); font-variant-numeric: tabular-nums; }
.svc__title { font-size: clamp(22px, 2.2vw, 30px); font-weight: 600; letter-spacing: -.035em; line-height: 1.1; color: var(--muted); transition: color .3s; }
.svc__item:hover .svc__title, .svc__item.is-active .svc__title { color: var(--ink); }
.svc__body { grid-column: 2; display: block; max-height: 0; overflow: hidden; opacity: 0; transition: max-height .55s var(--ease), opacity .4s; }
.svc__item.is-active .svc__body { max-height: 220px; opacity: 1; }
.svc__desc { display: block; color: var(--ink-2); font-size: 15px; margin-top: 12px; max-width: 42ch; }
.svc__tags { display: flex; flex-wrap: wrap; gap: 6px; margin-top: 14px; }
.svc__tags span { font-size: 12px; padding: 4px 10px; border-radius: 999px; background: var(--surface); box-shadow: inset 0 0 0 1px var(--line); }
.svc__bar { position: absolute; left: 0; right: 0; top: -1px; height: 2px; overflow: hidden; }
.svc__bar i { display: block; height: 100%; width: 0; background: var(--ink); }
.svc__item.is-active .svc__bar i { animation: svcProg var(--svc-dur, 7s) linear forwards; }
.svc.is-paused .svc__item.is-active .svc__bar i, .svc:not(.is-auto) .svc__item.is-active .svc__bar i { animation: none; width: 100%; }
@keyframes svcProg { to { width: 100%; } }

.svc__stage { position: relative; border-radius: 32px; overflow: hidden; min-height: 560px; background: var(--tint); isolation: isolate; }
.scene { position: absolute; inset: 0; opacity: 0; visibility: hidden; transition: opacity .6s var(--ease), visibility 0s .6s; }
.scene.is-on { opacity: 1; visibility: visible; transition: opacity .6s var(--ease); }
.scene .fx { transition: transform .9s var(--ease), opacity .7s var(--ease); }
.scene:not(.is-on) .fx { opacity: 0; transform: translateY(26px) scale(.97); }
.scene .fx:nth-child(2) { transition-delay: .06s; } .scene .fx:nth-child(3) { transition-delay: .12s; }
.scene .fx:nth-child(4) { transition-delay: .18s; } .scene .fx:nth-child(5) { transition-delay: .24s; } .scene .fx:nth-child(6) { transition-delay: .3s; }
.float { position: absolute; display: inline-flex; align-items: center; gap: 8px; padding: 9px 14px; border-radius: 999px; font-size: 13px; font-weight: 600; background: rgba(255,255,255,.92); color: var(--ink); box-shadow: 0 14px 30px -14px rgba(0,0,0,.35); backdrop-filter: blur(10px); -webkit-backdrop-filter: blur(10px); white-space: nowrap; }
.float b { width: 8px; height: 8px; border-radius: 50%; }
.stage-cap { position: absolute; left: 24px; bottom: 22px; font-size: 12px; color: var(--muted); z-index: 3; }
.stage-link { position: absolute; right: 22px; bottom: 20px; z-index: 3; }

/* Sahne 1 — içerik */
.scene--content { background: #111; }
.scene--content::before { content: ''; position: absolute; inset: 0; background:
  radial-gradient(40% 40% at 20% 25%, rgba(47,90,50,.55), transparent 70%),
  radial-gradient(40% 45% at 85% 75%, rgba(10,108,255,.45), transparent 70%),
  radial-gradient(30% 30% at 70% 15%, rgba(176,86,95,.45), transparent 70%); }
.scene--content::after { content: ''; position: absolute; inset: 0; background-image: linear-gradient(rgba(255,255,255,.04) 1px, transparent 1px), linear-gradient(90deg, rgba(255,255,255,.04) 1px, transparent 1px); background-size: 40px 40px; }
.reel { position: absolute; z-index: 2; top: 50%; left: 50%; width: 34%; aspect-ratio: 9 / 16; border-radius: 22px; overflow: hidden; background: #222; box-shadow: 0 40px 80px -20px rgba(0,0,0,.7); transform: translate(-50%, -50%); }
.scene:not(.is-on) .reel.fx { transform: translate(-50%, -44%) scale(.97); }
.reel img, .reel video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.reel--side { width: 25%; z-index: 1; opacity: .9; }
.reel--l { transform: translate(-128%, -46%) rotate(-7deg); }
.reel--r { transform: translate(28%, -54%) rotate(7deg); }
.scene:not(.is-on) .reel--l.fx { transform: translate(-110%, -40%) rotate(-3deg); }
.scene:not(.is-on) .reel--r.fx { transform: translate(10%, -48%) rotate(3deg); }
.reel__ui { position: absolute; left: 10px; right: 10px; bottom: 12px; display: flex; align-items: center; gap: 6px; color: #fff; font-size: 11px; font-weight: 600; z-index: 2; text-shadow: 0 1px 4px rgba(0,0,0,.5); }
.reel__ui img { position: static; width: 22px; height: 22px; border-radius: 50%; background: #fff; }
.scene--content .stage-cap { color: rgba(255,255,255,.55); }

/* Sahne 2 — reklam */
.scene--ads { background: linear-gradient(150deg, #E9EEFF, #F6F2FF 55%, #EDEAE4); }
.adcard { position: absolute; z-index: 2; left: 50%; top: 50%; width: 44%; transform: translate(-58%, -50%); background: #fff; border-radius: 20px; overflow: hidden; box-shadow: 0 40px 80px -30px rgba(30,40,90,.45); font-size: 12px; }
.scene:not(.is-on) .adcard.fx { transform: translate(-58%, -44%) scale(.97); }
.adcard__head { display: flex; align-items: center; gap: 8px; padding: 10px 12px; }
.adcard__head .ig-av { width: 28px; height: 28px; }
.adcard__head b { display: block; font-size: 12px; } .adcard__head small { color: #777; font-size: 10.5px; }
.adcard__img { aspect-ratio: 4 / 5; overflow: hidden; } .adcard__img img { width: 100%; height: 100%; object-fit: cover; }
.adcard__cta { display: flex; justify-content: space-between; padding: 10px 12px; background: #3d5afe; color: #fff; font-weight: 600; }
.impact { position: absolute; z-index: 3; background: #fff; border-radius: 18px; padding: 14px 16px; box-shadow: 0 24px 50px -24px rgba(30,40,90,.45); min-width: 168px; }
.impact small { display: block; font-size: 11px; color: var(--muted); }
.impact strong { display: flex; align-items: center; gap: 6px; font-size: 15px; letter-spacing: -.02em; margin-top: 2px; }
.impact .arrow { width: 22px; height: 22px; border-radius: 50%; display: grid; place-items: center; background: rgba(63,207,142,.16); color: #18A06A; font-size: 12px; }
.impact .mini { display: flex; align-items: flex-end; gap: 3px; height: 30px; margin-top: 10px; }
.impact .mini i { flex: 1; border-radius: 3px; background: linear-gradient(#6F86FF, #2D5BFF); }
.impact--a { top: 12%; right: 7%; } .impact--b { bottom: 18%; right: 10%; } .impact--c { top: 16%; left: 6%; min-width: 0; }

/* Sahne 3 — marka */
.scene--brand { background: var(--tint); padding: 22px; display: grid; grid-template-columns: 1.25fr 1fr 1fr; grid-template-rows: 1fr 1fr; gap: 12px; }
.bento { position: relative; border-radius: 20px; overflow: hidden; background: #fff; }
.bento img { width: 100%; height: 100%; object-fit: cover; }
.bento--logo { grid-row: span 2; background: #F2600F; display: grid; place-items: center; }
.bento--logo img { width: 62%; height: auto; filter: brightness(0) invert(1); object-fit: contain; }
.bento--logo span, .bento--type span { position: absolute; left: 16px; bottom: 14px; font-size: 11px; color: rgba(255,255,255,.8); }
.bento--type { background: #BDF08C; }
.bento--type span { color: rgba(28,28,32,.6); }
.bento--type { display: grid; place-items: center; }
.bento--type p { margin: 0; font-family: var(--sans); font-weight: 700; font-size: 92px; line-height: 1; letter-spacing: -.05em; color: #1C1C20; }
.bento--swatch { display: grid; grid-template-columns: repeat(4, 1fr); }
.bento--swatch i { position: relative; }
.bento--swatch i::after { content: attr(data-hex); position: absolute; left: 8px; bottom: 8px; font-size: 9px; font-style: normal; font-weight: 600; color: rgba(255,255,255,.85); writing-mode: vertical-rl; transform: rotate(180deg); }
.bento--swatch i:nth-child(2)::after, .bento--swatch i:nth-child(3)::after { color: rgba(0,0,0,.55); }

/* Sahne 4 — web */
.scene--web { background: #1b1d3a; }
.web__img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.scene--web .stage-cap { color: rgba(255,255,255,.75); }
.scene--web .flow { left: auto; right: 6%; bottom: 9%; }
.browser { position: absolute; z-index: 1; left: 6%; top: 10%; width: 78%; background: #fff; border-radius: 16px; overflow: hidden; box-shadow: 0 40px 80px -30px rgba(0,0,0,.35); }
.browser__bar { display: flex; align-items: center; gap: 6px; padding: 10px 12px; background: #F3F3F1; border-bottom: 1px solid #e8e8e4; }
.browser__bar i { width: 9px; height: 9px; border-radius: 50%; background: #ddd; }
.browser__bar i:nth-child(1) { background: #FF5F57; } .browser__bar i:nth-child(2) { background: #FEBC2E; } .browser__bar i:nth-child(3) { background: #28C840; }
.browser__bar span { margin: 0 auto; font-size: 11px; color: #777; background: #fff; padding: 3px 40px; border-radius: 6px; }
.site { padding: 16px 20px 22px; }
.site__nav { display: flex; align-items: center; gap: 14px; margin-bottom: 18px; }
.wm { font-weight: 700; font-size: 15px; letter-spacing: -.03em; }
.wm--sm { display: block; font-size: 11px; margin-bottom: 8px; }
.site__nav i { height: 6px; width: 34px; border-radius: 4px; background: #e6e6e6; }
.site__nav i:first-of-type { margin-left: auto; }
.site__nav b { height: 22px; width: 70px; border-radius: 999px; background: #111; }
.site__hero { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; align-items: center; }
.site__h i { display: block; height: 14px; border-radius: 6px; background: #151515; margin-bottom: 8px; }
.site__h i:nth-child(2) { width: 80%; } .site__h i:nth-child(3) { width: 55%; background: #d9d9d9; height: 8px; margin-top: 14px; } .site__h i:nth-child(4) { width: 70%; background: #e3e3e3; height: 8px; }
.site__h b { display: inline-block; margin-top: 12px; height: 24px; width: 90px; border-radius: 999px; background: #2D5BFF; }
.site__img { aspect-ratio: 4 / 3; border-radius: 12px; overflow: hidden; } .site__img img { width: 100%; height: 100%; object-fit: cover; }
.site__cards { display: grid; grid-template-columns: repeat(3, 1fr); gap: 10px; margin-top: 18px; }
.site__cards i { height: 46px; border-radius: 10px; background: #F2F1EE; }
.mphone { position: absolute; z-index: 2; right: 6%; bottom: 8%; width: 22%; aspect-ratio: 9 / 19; border-radius: 26px; background: #000; padding: 6px; box-shadow: 0 30px 60px -20px rgba(0,0,0,.5); }
.mphone__s { width: 100%; height: 100%; border-radius: 20px; overflow: hidden; background: #fff; padding: 22px 10px 10px; }
.mphone__s img.lg { height: 14px; width: auto; margin-bottom: 10px; }
.mphone__s .pic { aspect-ratio: 1; border-radius: 10px; overflow: hidden; } .mphone__s .pic img { width: 100%; height: 100%; object-fit: cover; }
.mphone__s i { display: block; height: 7px; border-radius: 4px; background: #151515; margin-top: 8px; } .mphone__s i + i { width: 70%; background: #ddd; }
.mphone__s b { display: block; height: 18px; border-radius: 999px; background: #2D5BFF; margin-top: 10px; }
.flow { position: absolute; z-index: 3; left: 6%; bottom: 8%; display: flex; align-items: center; gap: 6px; padding: 8px; border-radius: 16px; background: #0f0f10; color: #fff; font-size: 12px; font-weight: 600; box-shadow: 0 20px 40px -20px rgba(0,0,0,.5); }
.flow span { padding: 7px 11px; border-radius: 10px; background: #222; }
.flow em { font-family: var(--sans); font-style: normal; color: #6F86FF; }

/* ===== Ekip ===== */
.crew {
  --r: 290px; --av: 92px;
  position: relative; height: calc(var(--r) * 2 + var(--av) + 96px); border-radius: 40px; overflow: hidden; isolation: isolate;
  background:
    radial-gradient(closest-side at 50% 50%, rgba(255,255,255,.95), rgba(255,255,255,0) 72%),
    radial-gradient(60% 70% at 0% 100%, rgba(45,91,255,.18), transparent 70%),
    radial-gradient(55% 60% at 100% 0%, rgba(232,140,80,.18), transparent 70%),
    var(--bg);
}
.crew::after {
  content: ''; position: absolute; inset: 0; z-index: -1; opacity: .35; mix-blend-mode: multiply; pointer-events: none;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix values='0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 .18 0'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}
.crew__rings i { position: absolute; left: 50%; top: 50%; border-radius: 50%; border: 1px solid rgba(14,14,16,.09); transform: translate(-50%, -50%); }
.crew__rings i:nth-child(1) { width: calc(var(--r) * 2); height: calc(var(--r) * 2); border-color: rgba(14,14,16,.14); }
.crew__rings i:nth-child(2) { width: calc(var(--r) * 1.3); height: calc(var(--r) * 1.3); border-style: dashed; }
.crew__rings i:nth-child(3) { width: calc(var(--r) * 2.9); height: calc(var(--r) * 2.9); }
.crew__orbit { position: absolute; inset: 0; animation: crewSpin 120s linear infinite; }
.crew__up { display: flex; flex-direction: column; align-items: center; gap: 8px; animation: crewSpin 120s linear infinite reverse; }
.crew.is-hover .crew__orbit, .crew.is-hover .crew__up { animation-play-state: paused; }
@keyframes crewSpin { to { transform: rotate(360deg); } }
.crew__p {
  position: absolute; left: 50%; top: 50%; width: var(--av); margin: calc(var(--av) / -2) 0 0 calc(var(--av) / -2);
  transform: rotate(var(--a)) translateX(var(--r)) rotate(calc(-1 * var(--a)));
}
.crew__ph {
  display: block; width: var(--av); height: var(--av); border-radius: 50%; overflow: hidden; background: #ddd;
  box-shadow: 0 0 0 4px #fff, 0 18px 36px -14px rgba(0,0,0,.4);
  transition: transform .5s var(--ease), box-shadow .4s;
}
.crew__ph img { width: 100%; height: 100%; object-fit: cover; filter: grayscale(1) contrast(1.05); transition: filter .5s; }
.crew__p:hover .crew__ph { transform: scale(1.08); }
.crew__p:hover img, .crew__p.is-active img { filter: none; }
.crew__p.is-active .crew__ph { transform: scale(1.12); box-shadow: 0 0 0 4px #fff, 0 0 0 7px var(--accent), 0 24px 44px -16px rgba(45,91,255,.55); }
.crew__n { font-size: 12px; font-weight: 600; padding: 4px 10px; border-radius: 999px; background: rgba(255,255,255,.85); backdrop-filter: blur(8px); -webkit-backdrop-filter: blur(8px); box-shadow: 0 0 0 1px var(--line); transition: background .3s, color .3s; white-space: nowrap; }
.crew__p.is-active .crew__n { background: var(--ink); color: #fff; box-shadow: none; }
.crew__focus { position: absolute; left: 50%; top: 50%; transform: translate(-50%, -50%); width: min(340px, calc(var(--r) * 1.2)); text-align: center; pointer-events: none; }
.crew__card { animation: crewIn .55s var(--ease) both; }
@keyframes crewIn { from { opacity: 0; transform: translateY(10px) scale(.98); } }
.crew__big { display: block; width: 132px; height: 132px; margin: 0 auto 18px; border-radius: 50%; overflow: hidden; box-shadow: 0 0 0 6px rgba(255,255,255,.9), 0 30px 60px -24px rgba(0,0,0,.45); }
.crew__big img { width: 100%; height: 100%; object-fit: cover; }
.crew__role { margin: 0; font-family: var(--serif); font-style: italic; font-size: 19px; color: var(--accent); line-height: 1.2; }
.crew__name { margin: 4px 0 10px; font-size: 26px; font-weight: 600; letter-spacing: -.035em; line-height: 1.1; }
.crew__bio { margin: 0; font-size: 14px; color: var(--muted); line-height: 1.5; }
.pillars { display: grid; grid-template-columns: repeat(4, 1fr); gap: 32px; margin-top: 72px; padding-top: 32px; border-top: 1px solid var(--line); }
.pillars h4 { margin: 0 0 8px; font-size: 17px; letter-spacing: -.02em; }
.pillars p { margin: 0; font-size: 14px; color: var(--muted); }

/* ===== İletişim ===== */
.contact { background: var(--dark); color: #fff; padding: 120px 0 0; }
.contact__grid { display: grid; grid-template-columns: 1.1fr .9fr; gap: 72px; align-items: start; }
.contact .display { font-size: clamp(42px, 5.4vw, 80px); }
.contact .display em { color: #8E9BFF; }
.contact__list { list-style: none; padding: 0; margin: 48px 0 0; }
.contact__list li { display: grid; grid-template-columns: 110px 1fr; gap: 16px; padding: 16px 0; border-top: 1px solid var(--dark-line); font-size: 17px; }
.contact__list span { color: var(--dark-muted); font-size: 14px; padding-top: 2px; }
.contact__list a:hover { color: #8E9BFF; }
.form { background: var(--dark-2); border: 1px solid var(--dark-line); border-radius: 28px; padding: 28px; display: grid; gap: 16px; }
.form fieldset { border: 0; padding: 0; margin: 0; }
.form legend { font-size: 14px; color: var(--dark-muted); margin-bottom: 12px; }
.form__chips { display: flex; flex-wrap: wrap; gap: 8px; }
.form__chips input { position: absolute; opacity: 0; pointer-events: none; }
.form__chips span { display: inline-flex; height: 38px; align-items: center; padding: 0 14px; border-radius: 999px; font-size: 14px; box-shadow: inset 0 0 0 1px var(--dark-line); cursor: pointer; transition: background .2s, color .2s; }
.form__chips input:checked + span { background: #fff; color: var(--ink); box-shadow: none; }
.form__chips input:focus-visible + span { outline: 2px solid var(--accent); outline-offset: 2px; }
.form__row { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.field { display: grid; gap: 6px; }
.field span { font-size: 13px; color: var(--dark-muted); }
.field input, .field textarea {
  width: 100%; font: inherit; font-size: 15px; color: #fff; background: var(--dark-3); border: 1px solid transparent;
  border-radius: 14px; padding: 13px 14px; resize: vertical; transition: border-color .2s;
}
.field input:focus, .field textarea:focus { outline: none; border-color: #6F86FF; }
.field input.is-invalid { border-color: #FF6B6B; }
.form__note { margin: 0; font-size: 12px; color: var(--dark-muted); text-align: center; }
.footer { display: flex; align-items: center; justify-content: space-between; gap: 24px; flex-wrap: wrap; padding: 36px 0; margin-top: 100px; border-top: 1px solid var(--dark-line); font-size: 14px; color: var(--dark-muted); }
.footer__logo { height: 20px; width: auto; }
.footer nav { display: flex; gap: 24px; }
.footer a:hover { color: #fff; }
.footer p { margin: 0; }

/* ===== Vaka modalı ===== */
.modal, .lightbox { position: fixed; inset: 0; z-index: 80; display: grid; }
.modal[hidden], .lightbox[hidden] { display: none; }
.modal__backdrop, .lightbox__backdrop { position: absolute; inset: 0; background: rgba(10, 10, 12, .55); backdrop-filter: blur(6px); -webkit-backdrop-filter: blur(6px); animation: fade .3s; }
.modal__panel {
  position: relative; margin: 24px auto 0; width: min(1180px, 100% - 32px); height: calc(100% - 24px);
  background: var(--bg); border-radius: 32px 32px 0 0; overflow-y: auto; animation: rise .5s var(--ease);
  overscroll-behavior: contain;
}
@keyframes fade { from { opacity: 0; } }
@keyframes rise { from { transform: translateY(40px); opacity: 0; } }
.modal__close { position: sticky; top: 18px; float: right; margin: 18px 18px 0 0; width: 44px; height: 44px; border-radius: 50%; background: var(--ink); color: #fff; font-size: 16px; z-index: 3; }
.modal__close--light { position: absolute; top: 18px; right: 18px; background: #fff; color: var(--ink); margin: 0; float: none; }
.modal__body { padding: 48px 48px 64px; }
.cm__head { display: grid; grid-template-columns: 1fr auto; gap: 32px; align-items: end; padding-bottom: 32px; border-bottom: 1px solid var(--line); }
.cm__brand { display: flex; align-items: center; gap: 16px; margin-bottom: 20px; }
.cm__brand .ab__av { width: 56px; height: 56px; box-shadow: 0 0 0 1px var(--line); }
.cm__title { font-size: clamp(36px, 4.4vw, 60px); letter-spacing: -.045em; line-height: 1; margin: 0; font-weight: 600; }
.cm__sum { max-width: 52ch; color: var(--ink-2); font-size: 18px; margin: 16px 0 18px; }
.cm__stats { display: flex; gap: 28px; }
.cm__stats b { display: block; font-size: 30px; letter-spacing: -.04em; line-height: 1; }
.cm__stats span { font-size: 13px; color: var(--muted); }
.cm__grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 12px; margin-top: 32px; }
.cm__grid .tile { cursor: pointer; }
.cm__grid .tile::after { content: ''; position: absolute; inset: 0; background: linear-gradient(transparent 60%, rgba(0,0,0,.35)); opacity: 0; transition: opacity .3s; }
.cm__grid .tile:hover::after { opacity: 1; }
.tile__play { position: absolute; right: 10px; top: 10px; width: 30px; height: 30px; border-radius: 50%; background: rgba(255,255,255,.9); display: grid; place-items: center; z-index: 2; }
.tile__play svg { width: 11px; height: 11px; fill: var(--ink); margin-left: 2px; }
.tile video { position: absolute; inset: 0; opacity: 0; transition: opacity .3s; }
.tile.is-playing video { opacity: 1; }
.cm__more { display: flex; justify-content: center; margin-top: 28px; }
.cm__identity { margin-top: 32px; border-radius: 24px; overflow: hidden; background: #1b1d3a; }
.cm__identity img { width: 100%; height: auto; }

.lightbox { place-items: center; }
.lightbox__inner { position: relative; height: min(86vh, 860px); aspect-ratio: 9 / 16; border-radius: 24px; overflow: hidden; background: #000; animation: rise .4s var(--ease); max-width: calc(100vw - 32px); }
.lightbox__inner video, .lightbox__inner img { width: 100%; height: 100%; object-fit: cover; }
.lightbox__bar { position: absolute; left: 0; right: 0; bottom: 0; display: flex; justify-content: space-between; align-items: center; padding: 16px; background: linear-gradient(transparent, rgba(0,0,0,.6)); color: #fff; font-size: 14px; pointer-events: none; }
.lightbox__bar a { pointer-events: auto; background: #fff; color: var(--ink); font-weight: 600; font-size: 13px; padding: 8px 14px; border-radius: 999px; }

/* ===== Görünme animasyonu ===== */
.reveal { opacity: 0; transform: translateY(24px); transition: opacity .8s var(--ease), transform .8s var(--ease); }
.reveal.is-in { opacity: 1; transform: none; }

/* ===== Duyarlı ===== */
@media (max-width: 1180px) {
  .showcase { grid-template-columns: 1fr 1fr; }
  .showcase__brands { grid-column: 1 / -1; flex-direction: row; overflow-x: auto; max-height: none; padding-bottom: 4px; }
  .ab { flex-shrink: 0; }
  .ab__s { display: none; }
}
@media (max-width: 980px) {
  .nav__links, .nav__cta { display: none; }
  .nav__burger { display: block; }
  .hero { padding-top: 120px; }
  .hero__grid { grid-template-columns: 1fr; gap: 40px; }
  .hero__wall { height: 420px; }
  .ads__head { grid-template-columns: 1fr; gap: 24px; }
  .process__steps { grid-template-columns: 1fr 1fr; gap: 32px 24px; border-top: 0; }
  .process__steps li { border-top: 1px solid var(--dark-line); }
  .crew { --r: 250px; --av: 80px; }
  .pillars { grid-template-columns: 1fr 1fr; }
  .contact__grid { grid-template-columns: 1fr; gap: 48px; }
  .svc { grid-template-columns: 1fr; gap: 24px; }
  .svc__stage { order: -1; min-height: 480px; }
  .work { grid-template-columns: repeat(2, 1fr); }
  .case, .case--small { grid-column: span 1; }
  .case--feature { grid-column: span 2; grid-template-columns: 1fr; }
  .case--feature .case__info { order: 0; }
  .case--small .case__media { aspect-ratio: 16 / 10; grid-template-columns: 1.3fr 1fr; grid-template-rows: 1fr 1fr; }
  .case--small .case__media .m:not(:first-child) { display: block; }
  .cm__grid { grid-template-columns: repeat(3, 1fr); }
}
@media (max-width: 720px) {
  .wrap { width: calc(100% - 32px); }
  .section { padding: 84px 0; }
  .hero__stats { gap: 24px; }
  .hero__stats dt { font-size: 28px; }
  .hero__wall { grid-template-columns: repeat(2, 1fr); height: 360px; }
  .wall__col[data-col="2"] { display: none; }
  .work { grid-template-columns: 1fr; }
  .case, .case--feature, .case--small { grid-column: span 1; }
  .case--feature .case__media { grid-template-columns: 1.3fr 1fr; grid-template-rows: 1fr 1fr; aspect-ratio: 16 / 11; }
  .case--feature .case__media .m:first-child { grid-row: span 2; }
  .case__name, .case--feature .case__name { font-size: 22px; }
  .ads { padding: 84px 0 48px; border-radius: 28px 28px 0 0; }
  .showcase { grid-template-columns: 1fr; padding: 14px; border-radius: 24px; }
  .phone { width: 280px; height: 580px; }
  .campaign { padding: 20px; }
  .process__steps { grid-template-columns: 1fr; }
  .audit { padding: 28px 24px; }
  .audit .btn { width: 100%; }
  .svc__stage { min-height: 400px; border-radius: 24px; }
  .scene--brand { padding: 12px; gap: 8px; }
  .bento--type p { font-size: 56px; }
  .impact { padding: 10px 12px; min-width: 0; }
  .impact .mini { display: none; }
  .float { font-size: 11px; padding: 7px 10px; }
  .crew { height: auto; border-radius: 28px; padding: 32px 0 24px; display: flex; flex-direction: column; }
  .crew__rings { display: none; }
  .crew__focus { position: static; transform: none; width: auto; padding: 0 24px; order: -1; min-height: 340px; }
  .crew__orbit { position: static; animation: none; display: flex; gap: 14px; overflow-x: auto; padding: 24px 24px 8px; scrollbar-width: none; }
  .crew__orbit::-webkit-scrollbar { display: none; }
  .crew__up { animation: none; }
  .crew__p { position: static; transform: none; margin: 0; flex-shrink: 0; --av: 64px; }
  .pillars { grid-template-columns: 1fr; gap: 20px; }
  .form__row { grid-template-columns: 1fr; }
  .contact { padding-top: 84px; }
  .contact__list li { grid-template-columns: 1fr; gap: 2px; font-size: 16px; }
  .footer { flex-direction: column; align-items: flex-start; margin-top: 64px; }
  .modal__body { padding: 28px 18px 48px; }
  .modal__panel { width: 100%; margin-top: 12px; border-radius: 24px 24px 0 0; }
  .cm__head { grid-template-columns: 1fr; }
  .cm__grid { grid-template-columns: repeat(2, 1fr); gap: 8px; }
}
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation-duration: .01ms !important; animation-iteration-count: 1 !important; transition-duration: .01ms !important; }
  html { scroll-behavior: auto; }
  .reveal { opacity: 1; transform: none; }
}

/* ===== Duyuru & menü ===== */
.announce {
  display: inline-flex; align-items: center; gap: 10px; margin: 0 0 24px; padding: 6px 14px 6px 6px; border-radius: 999px;
  background: var(--surface); box-shadow: inset 0 0 0 1px var(--line); font-size: 13px; font-weight: 500; color: var(--ink-2);
  transition: box-shadow .25s, transform .25s var(--ease);
}
.announce:hover { box-shadow: inset 0 0 0 1px var(--ink); transform: translateY(-1px); }
.announce b, .nav__new span { background: linear-gradient(135deg, #3A4BEA, #6B5CF6); color: #fff; font-size: 11px; font-weight: 600; padding: 4px 9px; border-radius: 999px; }
.announce .i { width: 14px; height: 14px; }
.announce:hover .i { transform: translateX(3px); }
.nav__new span { font-size: 10px; padding: 2px 7px; margin-left: 4px; vertical-align: 1px; }
@media (max-width: 1100px) {
  .nav__links, .nav__cta { display: none; }
  .nav__burger { display: block; }
}

/* ===== Kariyer ===== */
.job {
  display: grid; grid-template-columns: 1.25fr .75fr; gap: 0; border-radius: 32px; overflow: hidden;
  background: var(--surface); box-shadow: 0 0 0 1px var(--line);
}
.job__main { padding: 40px 44px; }
.job__tags { display: flex; flex-wrap: wrap; gap: 6px; margin-bottom: 22px; }
.job__tags span { font-size: 12px; font-weight: 500; padding: 5px 11px; border-radius: 999px; background: var(--bg); color: var(--ink-2); }
.job__tags .job__open { display: inline-flex; align-items: center; gap: 7px; background: rgba(63,207,142,.14); color: #11804F; }
.job__open i { width: 7px; height: 7px; border-radius: 50%; background: var(--pos); box-shadow: 0 0 0 0 rgba(63,207,142,.6); animation: ping 2s infinite; }
@keyframes ping { 70% { box-shadow: 0 0 0 7px rgba(63,207,142,0); } 100% { box-shadow: 0 0 0 0 rgba(63,207,142,0); } }
.job__title { margin: 0; font-size: clamp(26px, 2.6vw, 36px); line-height: 1.08; letter-spacing: -.035em; font-weight: 600; max-width: 22ch; }
.job__title em { color: var(--muted); }
.job__lead { margin: 16px 0 22px; color: var(--ink-2); max-width: 52ch; }
.job__skills { list-style: none; margin: 0 0 30px; padding: 0; display: flex; flex-wrap: wrap; gap: 8px; }
.job__skills li { font-size: 13px; padding: 7px 13px; border-radius: 12px; box-shadow: inset 0 0 0 1px var(--line); }
.job__ctas { display: flex; gap: 10px; flex-wrap: wrap; }
.job__facts { margin: 0; padding: 32px 36px; background: var(--ink); color: #fff; display: grid; align-content: center; gap: 0; }
.job__facts div { padding: 16px 0; border-top: 1px solid var(--dark-line); }
.job__facts div:first-child { border-top: 0; }
.job__facts dt { font-size: 12px; color: var(--dark-muted); margin-bottom: 4px; }
.job__facts dd { margin: 0; font-size: 15px; line-height: 1.45; }

/* ===== Çekmece (ilan) ===== */
.modal--drawer .modal__panel {
  margin: 0 0 0 auto; width: min(680px, 100%); height: 100%; border-radius: 28px 0 0 28px;
  animation: drawerIn .5s var(--ease);
}
@keyframes drawerIn { from { transform: translateX(60px); opacity: 0; } }
.jd { padding: 52px 48px 56px; }
.jd__title { margin: 0 0 16px; font-size: clamp(30px, 3.4vw, 42px); line-height: 1.04; letter-spacing: -.04em; font-weight: 600; max-width: 18ch; }
.jd__block { padding: 26px 0; border-top: 1px solid var(--line); margin-top: 26px; }
.jd__block + .jd__block { margin-top: 0; }
.jd__block h3, .jf h3 { margin: 0 0 12px; font-size: 20px; letter-spacing: -.02em; }
.jd__block p { margin: 0 0 12px; color: var(--ink-2); }
.jd__list { margin: 0; padding: 0; list-style: none; counter-reset: r; display: grid; gap: 12px; }
.jd__list li { counter-increment: r; position: relative; padding-left: 40px; color: var(--ink-2); }
.jd__list li::before { content: counter(r, decimal-leading-zero); position: absolute; left: 0; top: 1px; font-size: 12px; font-weight: 600; color: var(--accent); font-variant-numeric: tabular-nums; }
.jf { margin-top: 8px; padding: 28px; border-radius: 24px; background: var(--surface); box-shadow: 0 0 0 1px var(--line); display: grid; gap: 14px; }
.jf__intro { margin: 0 0 4px; color: var(--muted); font-size: 14px; }
.jf__row { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.jfield { display: grid; gap: 6px; }
.jfield span, .jf__tools legend { font-size: 13px; color: var(--muted); }
.jfield input, .jfield textarea {
  width: 100%; font: inherit; font-size: 15px; color: var(--ink); background: var(--bg); border: 1px solid transparent;
  border-radius: 14px; padding: 12px 14px; resize: vertical; transition: border-color .2s, background .2s;
}
.jfield input:focus, .jfield textarea:focus { outline: none; border-color: var(--accent); background: #fff; }
.jfield .is-invalid, .jfield input.is-invalid, .jfield textarea.is-invalid { border-color: #E5484D; background: #FFF5F5; }
.jf__tools { border: 0; padding: 0; margin: 0; }
.jf__tools legend { margin-bottom: 10px; }
.jf__chips { display: flex; flex-wrap: wrap; gap: 6px; }
.jf__chips input { position: absolute; opacity: 0; pointer-events: none; }
.jf__chips span { display: inline-flex; align-items: center; height: 34px; padding: 0 12px; border-radius: 999px; font-size: 13px; box-shadow: inset 0 0 0 1px var(--line); cursor: pointer; transition: background .2s, color .2s; }
.jf__chips input:checked + span { background: var(--ink); color: #fff; box-shadow: none; }
.jf__chips input:focus-visible + span { outline: 2px solid var(--accent); outline-offset: 2px; }
.jf__consent { display: flex; gap: 10px; align-items: flex-start; font-size: 13px; color: var(--ink-2); cursor: pointer; }
.jf__consent input { width: 18px; height: 18px; margin: 1px 0 0; accent-color: var(--ink); flex-shrink: 0; }
.jf__err { margin: 0; font-size: 13px; color: #C2272D; }
.jf__note { margin: 0; font-size: 12px; color: var(--muted); text-align: center; }
.jf__ok { display: grid; gap: 4px; padding: 14px 16px; border-radius: 14px; background: rgba(63,207,142,.12); color: #11663F; font-size: 14px; }

@media (max-width: 980px) {
  .job { grid-template-columns: 1fr; }
}
@media (max-width: 720px) {
  .job__main { padding: 28px 22px; }
  .job__facts { padding: 20px 22px; }
  .job__ctas .btn { flex: 1; }
  .modal--drawer .modal__panel { border-radius: 24px 24px 0 0; margin-top: 12px; height: calc(100% - 12px); }
  .jd { padding: 28px 18px 40px; }
  .jf { padding: 18px; }
  .jf__row { grid-template-columns: 1fr; }
}

/* ===== Form durumları ===== */
.hp { position: absolute !important; left: -9999px !important; width: 1px; height: 1px; opacity: 0; }
.btn.is-busy { opacity: .7; pointer-events: none; }
.form__status { margin: 0; padding: 12px 14px; border-radius: 14px; font-size: 14px; line-height: 1.45; }
.form__status.is-ok { background: rgba(63,207,142,.14); color: #8EF0C1; }
.form__status.is-err { background: rgba(255,107,107,.14); color: #FFB4B4; }
.form__status a, .jf__ok a { text-decoration: underline; }
.field input.is-invalid { border-color: #FF6B6B; }
.jf__ok { margin: 0; }
.jf__ok.is-err { background: #FFF1F1; color: #B42318; }